The True Italian Instagram contest is back! This time for the Berlin Ice Cream Week from July 23rd to 29th.
The first edition of the Berlin Ice Cream Week is about to start and True Italian is launching its next photo contest on Instagram, connecting the tasty artisanal ice cream with a dream journey. The person who is going to post the best picture during the whole event week is indeed going to be the lucky winner of a one-week-stay for two people with an Italian course in the beautiful Sicilian coast city Cefalù, to be used until September 2021.
Cefalù, clear water and priceless artistic heritage
Cefalù is a fortress overlooking the sea, with white narrow streets facing the immensity of the clear water. Enjoy a bit of relax on its beautiful beaches or get lost through the city streets. Discover its hidden treasures, full of a mix of myth and history, such as the Cathedral, the Monastery and the Palazzo Vescovile, which are included on the UNESCO World Heritage List. Along with the one-week stay, the other prize is an Italian language course for two people at the Cefalù Solemar Academy. The travel to Cefalù is not included in the prize.
Instagram pics contest: how to participate
Would you like to win this amazing holiday plus the Italian language course? Here’s how: from July 23rd to the 29th, go to one of the 25 participating ice cream shops and ask for the special event flavour. Take a picture of the ice cream, or of someone eating it. Be creative! Then publish it on your profile before July 29th at 11 PM. Remember that stories will be not taken into account. These are the publishing rules, in order to be admitted to the contest:
- tag the @trueitalianfood profile in the picture
- write the #berlinicecreamweek hashtag in the description
- localize the picture in the ice cream shop in which you took it (of course it has to be one of the participating ice cream shops).
How to win the prize
The pictures will be evaluated by a jury composed of Andrea D’Addio (Berlin Magazine Director), Sara Proserpio (Berlino Magazine graphic designer) and Anna Agliardi (photographer). At first, 10 of the most original and creative pictures will be selected. Then, on Thursday, July 30th they will be reposted on the @trueitalianfood Instagram stories, and the audience will have the possibility to vote for their favourite one through a poll. Only after the canonical 24h duration of the stories, we will announce and reach out the lucky contest winner who gets the one-week-stay in Cefalù.
As previously announced, the prize of this amazing contest is a one-week-stay in Cefalù with an Italian language course for two people at the Solemar Academy. Valerio, the school manager, tells us «We have lots of different Italian language courses for all levels: intensive, extensive, private, group or Skype lessons. We have set the maximum number of participants for each group to 9 people, in order to assure our students faster learning. We also offer free time activities, as we organize guided tours, day trips, wine tasting experiences, boat trips etc..» The winner can choose, in agreement with the school, the period of the stay (until September 2021) and the level of the Italian language course. The overnight accommodation is in a double room in a shared apartment run by the Solar Academy.
Berlin Ice Cream Week: how does it work?
We have asked 25 ice-cream makers to think about a special and imaginative flavour just for the event and to create it with their high-quality ingredients only. And there’s even more! The special flavour will cost just 1€ per scoop for the whole event week. Taking part in the event will be as easy as eating an ice-cream cone: you just have to go to the ice-cream shops (here the full list) and ask for the Berlin Ice-Cream Week special flavour. And for those who don’t have an Instagram account, there is also an offline contest! Pick the event flyer in one of the participating ice cream shops and during the event ask for the sticker every time you visit a different ice cream place. If you collect at least 5 stickers, send us a picture of your map at: firstname.lastname@example.org. You can win a 50€ voucher for an ice cream shop of your choice among the event participants!
Happy ice cream tour everyone!
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Photo © Solemar Academy